ABOUT COOKIES

This website ("Website") is operated by ŠKODA AUTO a.s., with its registered office in cl. Václava Klementa 869, Mladá Boleslav II, postal code 293 01, ID number: 00177041, entered in the Commercial Register kept by the Municipal Court in Prague under file no. No. B 332, (hereinafter referred to as "ŠKODA AUTO" or "we") for the purpose of providing services to users ("User" or "You") of the Site.

This Information on the processing of personal data by cookies and other web technologies ("Information" or "Statement") explains how we process personal data about you through web technologies. This Statement contains in particular (i) what web technologies this Site may use, (ii) what personal data we process about you and how we collect this data, (iii) how and for what purposes we use and process this data, (iv) to whom and where we transmit this data, if any, and (v) how we protect this data and what your rights are in connection with the processing.

We may update this Statement over time. Any changes to this Statement will be posted on the Site and you will be notified in the event of substantial changes.

What web technologies may this Site use:

We, as well as certain third parties that provide content, advertising or other functionality on our Site, may use various technologies to obtain and process data when you visit the Site, and these may include cookies and other technologies.

Cookies

Cookies are small files that are stored on your device and that help us collect information about your activities. In particular, cookies allow us to store your settings and preferences, remember your access data, provide targeted content and marketing communications, and help us understand which part of our Site is most searched and analyze the operation of the Site. Cookies may come from us (so-called "first party cookies") or from third parties whose services we use (so-called "third party cookies").

By default, most browsers are set so that cookies are automatically accepted. However, you have the option to set your browser so that cookies are displayed before saving or you reject them in principle. For more information about setting cookies and changing them for the most common browsers, please visit their help pages.

Note that setting changes always apply to that browser only. If you use different browsers, you must also change the settings separately. In addition, you can delete cookies from your storage medium at any time. For more information, see the feature using your browser or operating system.

You can set your browser to accept all cookies at any time, reject them, or indicate when a cookie is being sent. Please note that the Site is set to work with the permitted use of cookies, and therefore some features of the Site may not work properly if the use of cookies is rejected.

IP address

An IP address is a unique number that is assigned to a computer or other device that communicates through the Internet Protocol. Each time data is transmitted, it is necessary to know the IP address of the sender and recipient.

Analytical scripts

Analytics scripts are small pieces of computer code that can be used to track a user and their behavior on a website. This can be basic tracking to see if a user has visited a page, to advanced tracking such as adding a product to a cart, selecting a product, submitting a form, etc. Analytic scripts can provide the information obtained to a third party computer code provider.


Personal data processed:

The site processes the following categories of personal data and information about you:

  • Data on the use of the Site - We may process information about how you use the Site on your computer, telephone or other device that accesses the Site. For example, we can process:
  • Device data - hardware model, unique device identifiers, MAC address, IP address, operating system version and device settings;
  • Log - time and duration of use of the Site, search data and any information stored in cookies that can uniquely identify your browser or account;
  • Location data - data about your location obtained by various positioning technologies, such as GPS, Wi-Fi access points or other sensors, that can provide us with data about nearby devices;
  • Other data - information about your use of the Site that we may process when you visit or use third party sites or applications to cooperate with us, and information about how you interact with the content of the Site.

In cases when permitted by the law, we may combine the personal data obtained with data about you and your activities from public and publicly available sources.

Purpose of processing and its description:

We process and use personal data for the following purposes:

Ensuring the functionality of the website. Your personal information helps us to make the website usable by enabling basic functions such as page navigation, access to secure sections of the website, fast retrieval of website content or user authentication. The website cannot function properly without processing the data necessary for this purpose.

Store user preferences on the domain for the duration of the session or for a reasonably short time. Personal data is used in order to increase user comfort by the website storing information about your settings such as language selection, region, screen resolution, consent to the use of cookies and more.

Save user preferences across web pages. Personal data is used in order to increase user comfort by having related websites store information about your settings, such as the choice of language, region, screen resolution, consent to the use of cookies and more.

Website traffic measurement. Analytical cookies own (first party), which is used to measure traffic and does not contain a unique user identification.

Statistics and analysis of user behavior. Personal data is used to create statistics, monitor and analyze user behavior on the website. Based on them, anonymized reports can be created, from which it is possible to trace the data subject with the help of a certain combination of the subject's personal data in internal databases.

Addressing with the offer of products and connection with social networks. Your personal data is used to inform about products and services of ŠKODA AUTO and other entities, events, competitions, news subscriptions, advertisements, catalog sending. Some personal data is also used to target the above messages. Your personal data is also used to ensure the connection of websites with social networks and the possibility of sharing content through them.

How we process your data:

The processing of personal data will include in particular the collection, storage on data carriers, sorting, use, storage and deletion of personal data automatically or manually so that these activities fulfill the purposes defined above.

Necessity / Voluntary processing of personal data:

We may process some personal data on the basis of a legitimate interest of ŠKODA AUTO or a third party. This applies in particular to cookies processed for the purposes of:

(i) ensuring the functionality of the website,

(ii) storing user preferences on the domain for the duration of the session or for a reasonably short period of time; and

(iii) measuring website traffic. For other purposes, we process your personal data only on the basis of your consent to the processing of personal data and the provision of data for such processing is voluntary on your part, ie you are not obliged to provide this data to us. If you have not given us your consent, we will not process your personal data for this reason.

Retention policy:

In the case of cookies used to ensure the functionality of the website, processing is terminated after the end of the session. In the case of cookies used to store user preferences on the domain for the duration of the session or for a reasonably short time processed on the basis of legitimate interest, they are processed for a maximum of 6 months from the end of the user's last session.

In the case of processing on the basis of consent to the processing of personal data, personal data are processed for the period of validity of the consent stated in the text of the consent or until the revocation of the consent.

Categories of processors or recipients to whom we may provide personal data:

In justified cases, we may make the provided and obtained personal data available to other parties, which are in particular: Marketing agencies, Group companies, Analytical and statistical companies

Especially:

Google Analytics

This site uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). (hereinafter referred to as "Google"), using cookies, which allow the analysis of the way this website is used by its users. Specifically, the Site uses the following modules:

Google Analytics - Account Status and Performance Monitoring, Audience Report Summary, Active Users, User Explorer, Analytics Audience, Visit Quality, Conversion Probability, Comparison Reports, Demographics and Interests, User Flow Report, AdWords Reports;

DoubleClick Digital Marketing - Integration of Doublecklick Campaign Manager, activation of remarketing and advertising reporting functions in analytics, optimization of marketing in the content network, optimization of marketing in search engines, web speed;

AdSense - AdSense in Analytics, content grouping, web search, events, behavior flow reporting, goal creation and management, goal flow, attribution, acquisition reports, user behavior.

The information generated by the cookie about your use of the website (including your IP address) may be transmitted to and stored by Google on servers in the United States.

Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage in general. Google may also provide this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. You may refuse the use of cookies as described above or change your browser preferences, however if you do this for all types of cookies, you will not be able to fully use all the features of this website.

To avoid tracking with Google Analytics on all sites, please visit: https://tools.google.com/dlpage/gaoptout

Facebook

This website uses analytical cookies, pixels and other technologies of Facebook, Inc. ("Facebook"), which enables the collection or retrieval of information from the Site, other websites and other places on the Internet, and may use this information to provide ad measurement and targeting services. By revoking your consent to the collection of cookies or prohibiting the collection of cookies in your browser, you may stop the collection and use of information through them by Facebook, but if you do so for all types of cookies, you will not be able to fully use all features of this Site.

Other advertisement networks

Adform

Sklik

Other entities

Your personal data may be provided to public authorities upon request, in particular to the courts, the Police of the Czech Republic and other bodies active in criminal proceedings to the extent necessary and within the limits of the law.

 

Source of personal data:

Directly from you.

Transfer of personal data to third countries:

As part of this processing, your personal data may be transferred to the following third countries, ie countries outside the European Economic Area:

As part of Google Analytics and / or Facebook's use of analytics cookies and other web technologies described above, your personal information may be transferred to server repositories in the United States. Such transfer is legally permitted under the European Commission's decision on adequate personal data protection and appropriate third party certification under the Privacy Shield, a joint legal instrument of the European Commission and the United States to ensure an adequate level of personal data protection for the transfer of personal data to the US. as defined by the European Commission Decision. The processing of data on the basis of such transmission does not require the fulfillment of other special conditions.

Current information can be found at https://www.skoda-auto.com/other/personal-data

Automated decision-making based on personal data that may legally or otherwise significantly affect you:

Automated decision making does not take place.

Additional information

Personal data may be archived in the public interest and used for scientific, historical or statistical research purposes.

We have no control over the content of external websites to which hypertext links on the Site lead. We are not responsible for the processing of your personal data on external sites. These hyperlinks are provided as a service to the user and are accessible at your own risk.

To ensure the maximum possible protection against unauthorized access or against unauthorized alteration, disclosure or destruction of the data we collect and process, we have taken appropriate organizational and technical measures including physical, electronic and management procedures to protect and secure the information we collect about you through this website. sites. Your sensitive information and / or personal information that you have entered on our website is encrypted and protected by an SSL certificate. Despite the above measures, we cannot guarantee that your personal data will be safe if it is transferred by you or if you treat your personal data yourself in an non-secure manner.